Canon Focuses on Chinese Market

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Last updated at: (Beijing Time) Wednesday, September 11, 2002

Canon Focuses on Chinese Market

Canon, the Japan-based office machine and camera vendor, said Tuesday that it aims to become the top market share holder in China for all of its products before 2005.

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Canon, the Japan-based office machine and camera vendor, said Tuesday that it aims to become the top market share holder in China for all of its products before 2005.

China will not only be a manufacturing base for Canon, but the company's third biggest market within 10 years, said Fujio Mitarai,president and chief executive officer of the company, quoted by Wednesday's China Daily.

The company recently got approval from the Chinese government to directly sell products on the local market. Before that, China-manufactured Canon products had to be exported and then imported back to reach domestic customers.

Canon entered China in 1980 in cooperation with the Beijing Camera Factory. It now owns 11 manufacturing sites in China with atotal investment of 700 million US dollars.

Source: China Daily

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