People.com.cn, PubliGroupe ink agreement of cooperation

People.com.cn, an authoritative news website of China, inked a cooperation agreement with PubliGroupe on July 19 in Beijing, according to which PubliGroupe becomes the exclusive advertising representative of SportsOnline, a department of People.com.cn.

Before signing the agreement, People.com.cn's President Mr.He Jiazheng and Vice-president Mr.Huang Qixiang exchanged views with Mr. Moritz Wuttke, Head of Business Development of PubliGroupe and Mr. James Cheng, CEO of Publicitas China, PubliGroupe's China division. The two sides agreed on cooperation relying on each other's advantageous resources.

People.com.cn, PubliGroupe ink agreement of cooperation

As a unique vertical sports website under People.com.cn, SportsOnline has won a fixed reader group at home and abroad since its founding in 1997; at the same time SportsOnline is responsible for running the editing department of the official websites of the Beijing Organizing Committee for the Games of the XXIX Olympiad.

As the world's largest media representing company, PubliGroupe possesses more than 50 offices in 24 countries. Its headquarter is in Lausanne and it entered the Chinese market in 1998. PubliGroupe is exclusively representing CNN, Fortune, The New York Times, Newsweek, 24/7 Real Media online advertising as well as domestic media such as Madame Figaro, Pregnancy & Parenting, Health Advice, OK! etc.

By People's Daily Online