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Western Australia pulls out 'big guns'in Aussie battle for Chinese visitor (4)

(Xinhua)

13:50, November 13, 2012

The portfolio continues to grow with the support of Chinese investment, with new projects in lithium, vanadium, rare earths and uranium. WA has over 500 commercial mining and petroleum projects, with a combined production value of 107 billion Australian dollars last year. That economic power has been filtering through to international tourism markets, with WA's extraordinary beauty beginning to be the subject of airport banter and luxury magazines. Dr Hames said, "Five leading agencies from key Chinese cities, including Beijing, Shanghai, Guangzhou and Shenzhen; and one national partner, were selected to develop the itineraries.. These tailored consumer packages will feature extraordinary tourism experiences and products across WA to suit independent as well as group travelers. Some of these experiences include self-drive tours, golfing and wine tasting." "The strategy will play a key role in increasing WA's market share with a focus on consumer marketing, trade, aviation and industry development," the minister said. "The strategy will be implemented by Tourism WA in collaboration with key stakeholders during the next three years to help reach our goal for 2020." Speaking in Sydney in September, State Premier Colin Barnett echoed the sentiments of many West Australians who claim that it is WA that has pulled Australia into the Asian century through its powerful China-ties. "Like it or not, 40 years on, the economic relationship between China and Australia is very much between China and Western Australia. The size of the Chinese Consulate in Perth is confirmation.. There were 80 Chinese delegations through Perth last year." He said.


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