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Chengdu turns into service outsourcing hub (3)

By Zheng Yangpeng in Beijing and Li Yu in Chengdu  (China Daily)

13:09, April 12, 2013

Expanding the domestic market is a proud priority.

In the fourth quarter of last year, his company signed a short-term contract with a multinationalin UK with a presence in Shanghai. This January, they signed a multi-year project contract witha large project of another multinational in Suzhou. (He declined to specify the names of themultinationals). Inspired by these projects, he is planning to increase his staff by 20 percentthis year, and moving his office to an-other building in Tianfu Software Park.

They are already talking about transforming the cost center into a self-sustained profit center.

"In the first five to six years, we focused on 'capability building'. Since last year, we began toexpand our local business, and we expect more and more local clients in our businessportfolio,'' Hang said.

He appreciated the "ecological environment'' created by the Tianfu Softwar ePark, whichhouses 350 similar companies, of which 40 percent are foreign invested.

"In addition to routinely held seminars, we are also closely situated to each other. It is very easyto reach out and network other executives in the park," he said.

AAXIS's story is one of the many stories in the park, an emerging service out-sourcing hub andinterna-tional R&D base that as-pired to become another Bangalore in China.

In 2012, the 1,200 service outsourcing firms in Chengdu executed off-shore outsourcingcontracts worth $986 million, a 61 percent surge from the previous year. By last year, theoutput of Chengdu's outsourcing companies totaled 44.5 billion yuan ($7.15 billon), accordingto the city's commercial department.

And the story of the service outsourcing is also a part of the bigger success story of Chengdu'sIT industry, now the largest industry for the 14 million Western metropo-lises.

Chengdu, once little known on China's IT map, now is home to world famous high-techcompanies such as Dell, IBM, Texas Instruments Inc and Symantec Corp.

In 2012, Chengdu's software and IT service industry hit 175 billion yuan, and the industry haskept annual growth of more than 40 percent in the past five years, according to Du Tingting,general manager of Tianfu Software Park.

Hang is among hundreds of expatriates who have witnessed the city's miraculous growth. Hegrew up in the United States and is a global traveler.

He said he didn't know any other place in west China that experienced this level of growth.

"Just seeing it developing in the last five years is amazing: from no subway lines to twosubways lines, and to more than ten subway lines in the future. When you compare that typeof growth and investment in Chengdu with other places, it's indeed a very exciting place to be,"he said.

"I believe Chengdu is not just another tier two city. If you compared the investment in thesoftware park with other places, there is a big margin between them. Hopefully it can become atop tier city in the future,'' he added.


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