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A global power in fitness equipment manufacturing (2)

By Zhao Yanrong  (China Daily)

09:25, January 14, 2013

A woman tests a newly developed fitness machine in Xiamen, Fujian province. [Photo/China Daily]

In 2011, the city's manufacturers accounted for up to $650 million worth of fitness equipment exports, a quarter of China's total exports of fitness products, and an annual increase of 30 percent, according to the Xiamen entry-exit inspection and quarantine bureau.

The development of the industry in Xiamen is based on earlier business links with Taiwan, only a short distance away across the Straits. Taiwan's close economic relationship with the United States then provided opportunities to many entrepreneurs on the island.

The US, which generates 40 percent of the total market demand, is still the biggest fitness equipment consumer.

When costs increased in Taiwan a decade ago, many factories and businesses started moving to cities in the mainland. Xiamen, which shares the same dialect, a similar climate and a good transportation system, has attracted most investments, and perhaps more importantly, the leading high-tech experience and standards set by manufacturers in Taiwan.

Many related businesses also gathered in the city, attracted by the growing industry.

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